My wonderful agent, Terry Burns of Hartline Literary Agency, recently forwarded his clients a link to Book Marketing Buzz Blog. Here's a quote from the article:
"Authors should view themselves
like media outlets. You are a brand and
that book must be published in all formats and promoted on all platforms. The days are dwindling when a print-only book
can be promoted on outlets that run reviews and conduct interviews. You need to promote that book with audio,
video, print, digital, excerpts, guest posts, byline articles, reviews,
interviews, stories, tweets—and every imaginable media."
(Here's the entire article: http://www.bookmarketingbuzzblog.blogspot.com/)
A couple hours and a few google searches later, I think I got the hang of it. Here's an article with book promotion ideas on Vine.http://blog.bookbaby.com/2013/02/5-ways-to-promote-your-book-with-vine/
I've enlisted my pretty young daughter to be the star of my first book promotion Vine. I'll let you know how it goes. By the way, Happy New Year!